There was something strange about Steve Jobs’ Macworld keynote on Tuesday. The pacing was off.It started off high energy with reports of unbelievable iPod sales and record revenues, which got the crowd whooping. Then it went into a doldrums with an interminable demo of new features in iLife, which had everyone dying for the One More Thing… “Come on Steve,” we’re all thinking. “Cut the crap and get to the good stuff.”
So tonight I’m sitting in a bar when I run into an old friend, who is very highly placed in the Apple world. I hate to cite an anonymous source, but trust me, he knows.
And he tells me the keynote that Jobs gave was not the keynote he had planned. Some of the speech had been cut out. Key products were missing.
Hmm, that’s from the Wired Mac blog, if this is true then what is round the corner. Was the MacBook a mid range laptop? Was the mini DVR the missing product? Questions, questions.
Of course there are no answers, and won’t be until Apple refreshes there store or announces the products at the developers conference.
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1 Creation Robot » Underwhelmed by Apple’s announcements? I know the reasons why they were underwhelming // Mar 1, 2006 at 11:14 AM
[...] So what went wrong? Simple, these announcements should have been in January’s keynote, but through various reasons couldn’t be annouced back then. The rumours at the time said other hardware should have been annouced but was pulled, as Intel couldn’t make enough chips for the launch. This theory gels with why the January Keynote fell flat in places and the underwhelming nature of todays announcement. It was never meant to be a stand alone launch. Posted on Wednesday 1 March 2006 | 0 minutes ago Filed under: CreationRobot, Apple | [...]
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